The 25th Anniversary of the National Rehabilitation Hospital
By Hubie Le
July 26, 2010 at 11:12 AM
2011 marks the 25th Anniversary of the National Rehabilitation Hospital in Washington D.C., and also the 25th year Beveridge Seay has worked with NRH! To mark the event, Beveridge Seay is developing graphics to highlight the year-long celebration. Materials include the 25th Anniversary logo, posters, banners, postcards, programs, shirts, and signage for the Herman & Monica Greenberg Skywalk bridge.
"KeNako". "It's time."
By Alex Schultz
June 10, 2010 at 3:39 PM
As the eyes of the world turn to South Africa to see the best of the best play in the 'beautiful game', one can't help but take a finer look at the 2010 World Cup branding.
The 2010 World Cup is notable because it is the first World Cup that will be hosted by an African nation. That being said, we can identify a number of visual connections. The amorphous silhouette of a player is clearly reminiscent of Africa's form and very bold colors create a shape similar to...
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Maps: Art or Wayfinding?
By Alex Schultz
April 30, 2010 at 5:30 PM
In a recent New York Times article
"The World as Their Canvas", the author Steven Heller describes seminal maps in the history of design and cartography, citing Herbert Bayer's
World Geo-Graphic Atlas and Harry C. Beck's
London Underground map map as "exemplary marriage[s] of information, art and design." These maps are notable for both their easy synthesis of information and for the creative licenses the authors took.
In the London Underground map, for example, major geographical landmarks were removed, including the center...
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Celebrating 25 Years of .com
By Hubie Le
April 30, 2010 at 9:23 AM
Who registered the first .com domain? It was a computer manufacturer based in Cambridge, MA called Symbolics, Inc. on March 15, 1985. Amazingly, only five additional companies registered a domain name that year. www.25yearsof.com compiled a list of 75 honorees whose contributions helped shape the Internet culture. A panel of judges will select the final ”.com 25” who will be recognized on May 26. The list is a an interesting glimpse of the very diverse Internet “world” in which we all reside.
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Coffee Break!
By Hubie Le
April 28, 2010 at 4:41 PM
If you happen to be in Washington, DC’s Chinatown, stop by the Starbucks on the corner of 7th and H Street, NW. After you get your coffee, head upstairs to enhance your experience and view original Beveridge Seay artwork. The mural blends local flavor with Starbucks heritage for one masterful brew.
How do you support diversity?
By David Feinstein
April 16, 2010 at 11:16 AM
The newly refreshed identity for The Leadership Conference on Civil and Human Rights isn’t the only star at this year’s Hubert H. Humphrey Civil and Human Rights Awards Dinner in Washington, DC. This year’s honorees include Senator Patrick Leahy, Karen Narasaki, Gara LaMarche and Harry Belafonte. Please come and support The Leadership Conference!
Congratulations to FoodMinds!
By David Feinstein
April 16, 2010 at 10:01 AM
In only its third year of operations, FoodMinds, a food and nutrition public affairs, science and communications company, was named the fourth largest food public relations company. Back in the fall of 2006, Beveridge Seay helped name the company, and develop its visual brand and elements of its brand strategy. Congratulations FoodMinds!
How to Sell a Brick
By Meghan Still
April 1, 2010 at 4:38 PM
OgilvyOne Worldwide is combing the planet to find the world’s best salesperson. The challenge? Selling a brick on YouTube. You can read more about the contest or view the submittals. Contest will run from March 29 through May 16.
re:FORM for Reform
By David Feinstein
March 25, 2010 at 9:28 AM
The Drug Policy Alliance is hosting its second “re:FORM” art auction and cocktail party benefit on Monday, May 17th at Sikkema Jenkins & Co. in New York City. Beveridge Seay developed the program graphics and it’s great to be associated with DPA and artist co-chairs Donald Baechler and Fred Tomaselli. Word has it that there may be some big announcements unveiled at the event. Join us!
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It's Just a Matter of Degrees
By David Feinstein
March 25, 2010 at 9:26 AM
The Pew Center on the States and its pre-kindergarten advocacy campaign, Pre-K Now, have just released its first report in a new Education Reform Series entitled, “A Matter of Degrees: Preparing Teachers for the Pre-K Classroom.” With design and photography directed by Beveridge Seay, the report focuses on teacher effectiveness and how it impacts the quality of pre-kindergarten programs.
immixGroup improves
By David Feinstein
March 24, 2010 at 3:34 PM
When you have a strong organization, sometimes subtle enhancements help in a big way. Such is the case with Beveridge Seay’s recent engagement with immixGroup, Inc., a company that helps foster public-private technology sales, IT solutions, government channels, and contract management. Bringing unity to the immixGroup visual program was the goal of the effort and now immixGroup can boast about a stronger corporate brand. Check their website soon for a new design.
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Grassroots for NPRA
By David Feinstein
March 24, 2010 at 3:30 PM
NPRA, a national energy industry trade association, asked Beveridge Seay to assist with aligning an identity for its new Outreach program with the organizational brand. NPRA Outreach is the association’s grassroots, grasstops, local media and coalition-building advocacy program.
Big Game Consistency?
By David Feinstein
March 24, 2010 at 3:24 PM
The NFL just announced a visual identity system for the 2011 Super Bowl and all FUTURE post-season play. Kudos to Landor for getting this through, but I wonder how long the program will last. In an environment where product revenue is king, will the similarity from year to year allow the NFL to maximize sales of game-related merchandise?
Legible London
By David Feinstein
March 23, 2010 at 12:25 PM
We are always interested in updated thinking about signage – especially during our current engagement re-signing the Northern Virginia Community College campuses. Here is a great read on Legible London, an attempt to get people walking in London, from Slate.
