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Identity & Brand

Brand Identity Standards
Brand Development
Naming
Strategic Planning
Logos, Symbols and Wordmarks (Visual Identity)

Visual Communications

Marketing & Messaging
Graphic Design
Packaging
Signage & Wayfinding

Interactive Services

Concept Mapping
Project Architecture
Technology Consulting
SEO and Usability
Software and eCommerce
Research
Online Campaigns

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Harvard University

Harvard University hired us to develop the visual identity for the Harvard Pops orchestra. The identity is implemented on a series of posters promoting upcoming concerts.

Harvard University

LifeLink, MD

We created all of the visual standards for LifeLink MD, a division of Medtronic, which produces defibrillators.

LifeLink, MD

ILSI North America

Beveridge Seay created a modular communication system to build a unified brand for ILSI North America. The program included developing new identifiers, a literature program, an updated web presence, and comprehensive brand and identity implementation guidelines.

ILSI North America

Vint Hill

We developed the visual identity for this large industrial and commercial complex in Central Virginia.

Vint Hill

Fair Oaks Center

A large shopping center in the Washington, DC area asked us to refresh its brand. This refresh included logo, graphic standard guidelines, wayfinding, packaging, and marketing materials.

Fair Oaks Center

KIA Motors

KIA recruited us to develop a premium offer for their parts and service directors that highlighted new opportunities for customers and how best to position the offer. We developed a modular solution that quickly communicated the goals and benefits of the program.

KIA Motors

ExxonMobil Aviation

To unify the variety of fuel products distributed by ExxonMobil around the world, we were commissioned to develop livery and signage for the new ExxonMobil Aviation brand.

ExxonMobil Aviation

Esso Brand Guidelines

We have been a brand and identity consultant to ExxonMobil for 25 years, working on everything from new global marketing brands to updating the look and feel of service stations system-wide. For a quarter of a century, we have helped maintain the value of ExxonMobil's existing image and built equity in new endeavors.

Food Minds

FoodMinds is a small but influential consultancy specializing in strategic food and nutrition marketing policy and thought leadership. Our work for FoodMinds included naming, brand architecture and visual identity development. Additional implementation included a website developed in Adobe Flash and HTML, business papers and interactive presentations.

Food Minds

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Beveridge Seay Inc.
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Suite 700
Washington DC 20036
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info@bevseay.com
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